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MADD Partners with Kia
Dec 13, 2012
This holiday season, MADD Chatham-Kent and Lally Kia have joined forces to spread the word about the dangers of drinking and driving. The red ribbon campaign involves an important donation from Lally Kia in the amount of $150 from every sale which will occur between now and the first Monday in January 2013. Co-President of MADD Chatham-Kent believes that traditional thinking around drinking and driving has now changed. She goes on to state, "It used to be socially acceptable to drink and drive, now we know the dangers of drinking and driving and fatalities that occur. It is 100 % preventable, the deaths from impaired driving, the injuries from impaired driving, and we’ve made that aware." 2012 showcases the MADD red ribbon campaign reaching a 25th anniversary milestone.
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2012 Kia Optima EX Turbo is Reviewed
Dec 13, 2012
The 2012 Kia Optima Turbo offers a generous amount of performance, aesthetics and room. When considering the overall price tag and what you get, this top line model from the Kia line-up deserves your full attention. The EX Turbo reviewed came with a 6-speed Steptronic automatic transmission that delivered plenty of performance and was enjoyable to drive. The modern styling both in and outside exuded class and style. Special mention goes to the uniquely styled turn signals in the headlights as well as the signature honeycomb-style grille. Interior room of the Optima is a standout and can accommodate just about every situation. Trunk space clearly showed that it could handle all the day to day activities such as shopping and groceries with ease. Overall the 2012 Kia Optima EX Turbo is a car that can not only deliver for the family but also provide a great driving experience.
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Kia Sorento and Sportage offer 'Best Value'
Dec 06, 2012
Kia vehicles are fast becoming recognized as an award winning automotive leader and this week continues the trend with accolades for both the 2013 Sorento and 2013 Sportage. Strategic Vision has just released a consumer survey which ranks both vehicles as being the number one in 'Total Value' in the medium and small SUV segments. This achievement is a stand out for the brand as the study looked at responses for over 350 new vehicles from September 2011 to June 2012. Additional insights gained from the study indicated that car buyers' opinions were largely shaped by quality and innovation. Michael Sprague, Executive Vice President, Marketing & Communications, KMA stated that, "Kia takes great pride in advancing value to new levels of sophistication, and Strategic Vision's 'Total Value' recognition is gratifying because it is based on feedback from Sorento and Sportage customers."
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Kia Canada Supports South Simcoe Police
Nov 29, 2012
South Simcoe Police will be dedicating five police officers this year to its festive RIDE program. In addition, Kia Canada, a fervent supporter of the RIDE program has donated a 2013 Kia Sorento for use by the South Simcoe Police. The mid-size SUV will be used to transport officers, carry equipment and help conduct spot checks. Adding to the support, the program also will be benefiting from a $16,000 grant from the Ministry of Community Safety and Correctional Services. Mothers Against Drunk Driving Canada (MADD) has estimated that approximately four people are killed each day in Canada due to impaired driving.
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Kia Canada Recognizes 2nd Annual Drive Change Day Regional Winners
Nov 28, 2012
Kia Canada's second annual Drive Change Day contest came to a successful close as four regional charities were each awarded $10,000 for their amazing work in their communities. The charities were selected from a pool of qualified entrants that numbered over 1000. For the Atlantic region, the charity that was recognized for their outstanding contribution was the 'Parrsboro Youth Society' (PYS). This non-profit organization provides youths with a safe haven that is free from alcohol and drugs. The award going to the Eastern Canada winner was 'Seize Your Future', a group that helps young women (15-17) become leaders of tomorrow. Camp Bucko was the Central region award recipient and their contribution was towards supporting burn victims. Canada's Western region was aptly represented by 'Wigs for Kids' in B.C., where they have helped raise money for children who have lost their hair from illnesses such as cancer.
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The Kia Sorento - 'Sturdy both on and off road'
Nov 16, 2012
With a new and sleeker design, the Kia Sorento has still proved itself to be a capable off-road performer. The engine and electrical systems have both demonstrated reliability and coupled with a solid warranty, the Sorento is sure to avoid falling into 'premature neglect'. When taking this Cross-over SUV off-road it is recommended that you consider the all wheel drive version. This is to ensure top performance when encountering rough terrain, slick road conditions and using the vehicle to tow cargo. With all wheel drive/4X4 models, torque is directed to the front wheels in normal driving conditions and then redirected to the rear wheels once any type of slippage is detected by the computer. Alternatively, there is a mode which allows for power to be split evenly between front and rear axles for better traction in slippery conditions.
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Kia Canada Awards $20,000 to Western University Student
Nov 15, 2012
Student debt for the average Canadian student is estimated to be around $30,000 these days. Realizing that students are facing more financial challenges when completing school, Kia Canada held a contest specifically addressing that concern called the 'Student Debt Relief Contest'. This initiative was designed to give senior post secondary students an opportunity to win $20,000. Last week Kia was proud and thrilled to present the winning prize to Jason Tuckwell, a criminology major who is completing his degree at Western University. The Chatham native was awarded the grand prize at London Kia and was among thousands of other college hopefuls looking to get a head start after school. In attendance awarding the cheque was Bryan Weir, National Marketing Manager at Kia Canada and London Kia's General Manager, Ryan Brown.
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MADD Holiday Campaign Kick-off - London's Airport Kia
Nov 09, 2012
On November 3, Mothers Against Drunk Driving (MADD) London will be teaming up with local partners like London's Airport Kia to create awareness for impaired driving. Other key community partners who will be joining include the London Knights, Western University and many other businesses from around the city. MADD London is asking supporters to tie the iconic red ribbon to vehicles and other personal items to help send a powerful message to others that impaired driving is a serious issue. The 25th anniversary of the Project Red Ribbon campaign is MADD Canada's most well known and longest running campaign which will be kicked off with several events. One of these special events will involve London's Airport Kia giving $50 from every Kia sold in November to be donated to MADD London.
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Test Driven: The 2013 Kia Rio5 SX
Nov 08, 2012
The vehicle that gets reviewed this time is Kia's popular 2013 Rio5 SX. With strong suits in the area of interior roominess and a sleek exterior, the hatchback demonstrates itself as being a very capable performer among the competition. This generation's improvements include a more 'rigid build', gas shocks, up to date safety features and 'independent strut front and semi-independent torsion rear suspension'. Performance on the road was 'peppy' and comfortable while driving in the city. The SX showcased several standard amenities such as Sirius Satellite Radio, navigation with rear camera, air conditioning, keyless start, Bluetooth and a multitude of other impressive features. To summarize, the 2013 Rio5 SX is a standout for performance and build quality.
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2013 Kia Soul: Fun with Value
Nov 01, 2012
The 2013 Kia Soul is an 'urban passenger vehicle' that may have struck a chord with younger buyers but is also finding an interest from smaller families and empty-nesters. The real appeal of the Soul comes in the form of stylish looks, ample interior room as well as improved fuel economy. In addition, Kia's cool car also rang up several awards which include '10 Great Cars for less than $20,000' award in 2012 and 'Best Buy' from Consumers Digest. Performance of the Soul was evidenced by a direct injection engine and six speed automatic transmission. Combining these 2 tech resulted in good fuel economy particularly for highway driving. The list of standard equipment for this vehicle also make it an attractive prospect as air conditioning, six speaker sound system, power locks and a host of other features are present. The 2013 Kia Soul is an all around strong performer that packs style, value and plenty of room into a solid package.
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